Social Networking also known as "Social Media" has become a popular way for businesses and organizations to communicate and interact with customers and prospects who are global Internet users. Social networking websites provide a forum to grow their brand awareness and promote their products. With social networking sites such as Facebook that have over 400 million users and Twitter subscribers publishing over 50 million “tweets” a day, it is clear that businesses must use social networking sites to widen their circle of customers, enhance their online reputation and presence and market their brands ultimately driving sales at a fraction of the cost of more traditional marketing methods.
Safenames’ Brand Protection team will be exhibiting at the International Trademark Association (INTA) Annual Meeting in Boston, Massachusetts, USA on 18th May – 22nd May 2019. The INTA Annual Meeting is the largest and most influential gathering of brand owners and intellectual property (IP) professionals from around the world and from across industries.