If you are a pub owner, you simply must register a .pub domain name. Regardless of the type of pub you own/operate (sports, Irish, etc.), registering a .pub domain extension for your brand/business will help you gain recognition and grow, by letting the world know exactly who and where you are, and what you do. And it will help boost advertizing and help you promote your business (or yourself) more effectively online, increasing search rankings and customer base. Plus it's just cool--imagine telling people your website is "yourpubname.pub"! Be sure to get the .pub domain name you want before it's taken.
Do restrictions apply to some .pub domain names?