|Why register .ni?
|Nicaragua is a country in Central America that borders the Caribbean Sea and the Pacific Ocean with Honduras on its northern border and Costa Rica on its southern border. The country has a population of approximately 6 million people and covers an area of over 130,000 square miles. There are three distinct geographic regions - the Pacific lowlands to the west, the North Central highlands and the Mosquito Coast.
If you conduct business from within Nicaragua it is time to register a .NI domain extension. Registering a dot 'NI' country code extension (top level domain name) will increase credibility for your business across the globe. Why? Country-code domains are meant specifically for businesses that do business within a particular country--in this case, Nicaragua. The .com domain (and other generic TLDs) are not targeted and that online space is saturated--and you likely already have the .com for your business. Extend your brand presence with a more relevant, shorter domain--a ccTLD that differentiates you from competitors.
Identify yourself as an official Nicaragua business owner and give your clients and constituents more confidence as they interact with you online. Country code domains also help you rank higher in local search results.